In an impressive event hosted by Asus Philippines at SM Mall of Asia Convention Center, the country has witnessed the PH launch of the new Zenfone 4 series.
Attended by high ranking officials of the Taiwan-based company ASUS, including its very own Chief Executive Officer Jerry Shen, Asus has built it’s own city at the SMX Convention Center dubbed as Zenfone 4 City.
With architectures designed to each Zenfone 4 variant’s personality, ASUS Philippines veered away from traditional practices and revealed each Zenfone 4’s capabilities in more experiential ways than before. The bold but creative move was done in hopes to provide event goers better understanding of each smartphone and how amazing each one is, independently – especially in the realm of mobile photography.
“We wanted to bring something not only creative but also innovative to the table, as well as tell what’s true to us being born explorers — that’s why we decided to build our own city.” Product Marketer for ASUS Smartphones, Francis Garcia, enthusiastically admitted.
“Because what can be more versatile for adventures than a city? There are a lot of discoveries to be made in the urban jungle, so many alleys to explore, rooftops to hop, people to meet, and – most of all – so much moments to be caught.”
ASUS Philippines Country Manager, George Su, shares the same sentiments, “For one to fully understand the power behind the Zenfone 4 series, we must be able to experience each phone where they are designed to be, and these are in places that we can search for in the city. ”
He added, “That is why we are very excited to have our dearest friends and partners share with us moments of exploration and discovery of what the newest Zenfone 4 series really is, and how it will innovate the landscape of smartphones towards the incredible.”
We Love Photo
Complementing with the event’s “We Love Photo” slogan, Asus has announced four phones with superb camera capabilities: the ZenFone 4, ZenFone 4 Pro, ZenFone 4 Selfie and Zenfone 4 Selfie Pro. We’ll be discussing specs of each model in a separate post.
Asus is now accepting pre-orders up to September 3, 2017. Prices are the following:
- ZenFone 4 Max — PhP 9,995
- ZenFone 4 Selfie — PhP 13,995
- ZenFone 4 Selfie Pro — PhP 18,995
- ZenFone 4 — PhP 28,995
- ZenFone 4 Pro — PhP 39,995